About Tandy & Co
We're James and Stephanie. We build websites and run SEO for energy installers and trades across the UK, from Sheffield. James knows how Google works. Stephanie knows the energy industry from the inside.
Our logo's linked C-O is one loop: two halves that only work together, and a partnership with our clients that lasts.
Why we started
We kept seeing the same thing. A business hires someone to "do their SEO". Three months later there are no enquiries and no idea what was done. Six months later they give up, with nothing to show for the money.
Most of what's sold as SEO isn't worth the money. We want to raise that standard, so owners get proper value for every pound they spend.
Being good at what you do should be enough. You shouldn't also have to become an expert marketer. That part is our job.
Who you'll deal with
No salesperson to sign you up, no account manager and no junior doing the work. The people you talk to are the people doing it.
The energy half
13+ years in the energy industry
Stephanie is the creative side of Tandy & Co: design and branding. She has spent over 13 years in the energy industry, so she knows it from the inside.
That means your site speaks your customers' language. The products, the accreditations, the grants and the finance all sit where homeowners look for them.
The Google half
10+ years in SEO
James plans every page, builds it for Google and runs the SEO. He has over ten years of SEO and web design behind him, starting at 18 on his own websites.
He never worked for an agency. He learned SEO on his own sites, with his own money on the line. His story is below, in three lessons.
James's story
None of this was learned on a course or on clients' websites. It was tested on his own sites first.
101,000
clicks a day from Google
James started at 18 with one website. What other SEOs said wasn't working. So he tested everything himself, and read the patents Google has filed on how its search works.
What it means for you: SEO built on what we've seen move rankings, not guesswork.
£2,000
a month, once the website did its job
Thousands of people a day were landing on his site and leaving. So he went just as deep on websites. At 30,000 clicks a day, that site made £2,000 a month.
What it means for you: we won't send people to a website that can't turn them into enquiries. If yours can't, we'll tell you.
1 update
wiped out years of work
The biggest Google update he had seen wiped out years of his work. He worked out what Google now wanted, rewrote everything properly and recovered.
What it means for you: no junk links or quick tricks. We build the kind of work Google rewards, because it lasts.
Why energy and trades
When Google started answering questions itself with AI, we could see blogging shrinking. Local businesses were going the other way. For them, showing up on Google matters more every year.
Homeowners compare installers and tradespeople online before they let anyone on their roof or into their home. Stephanie had spent over 13 years in the energy industry. James had spent over ten getting websites found. Putting the two together made sense.
So we focus on energy installers (solar, battery, heat pump and heating businesses) and the trades homeowners call most, from plumbers and roofers to electricians and builders.
How we work
Not words on a wall. Here's what working with us actually looks like.
Your homepage is designed free within 24 hours, before you pay. We take the risk, not you.
£600 for a renewable energy website. £495 a month for renewable energy SEO. No quote to wait for.
SEO is month to month. What we build for you stays yours, and your web address stays in your name.
We take one firm per trade in the town where they're based. It doesn't cover everywhere they're willing to travel. Your town is yours.
Seven days a week, 6am to midnight. You deal with us, not an account manager.
Real numbers in plain English, including what hasn't worked yet. If it isn't working, we'll tell you to stop paying us.
“We will never lie to a client, even when telling the truth costs us money.”
Rated 5 out of 5 on Google
“There are a lot of people out there that promise the world and then take your money and completely under deliver, trust me I know this as I have been burnt quite a few times. This is definitely not the case with James.”
Check us out
There's no official register for SEO or web design, the way there is Gas Safe or MCS for installers. So here's what you can check for yourself.
5.0
Every review is from a real client.
Read their stories10 to 1,000
On James's own websites, before we took on a single client. One reached 30,000 a day.
How he learned it134 to 1,977
Straight from Search Console, two days after their new site went live. Written up as it happens.
Read the case studyA real person
James's career and history, under his own name.
See his profileRated 5 out of 5 on Google
“Excellent service and very meticulous service! Can’t recommend highly enough and the expertise and knowledge in building my website how I wanted it and even better than expected and the details and constant communication well done and many thanks your a star . Much appreciated, many thanks again 100%”
Rated 5 out of 5 on Google
“Amazing service from James can't recommend him enough... Really helped me setting up my business page. Goes above and beyond to make sure you're happy. Lovely guy as well. 10/10 service”
Talk to us
Tell us about your business. We'll tell you honestly what we'd do, and whether we're the right people for it. You'll hear back from one of us, usually the same day, seven days a week, 6am to midnight.