GoogleRated 5.0 out of 5.Read our reviews

Web design for tradesmen Websites that win jobs. Your website, built by a Google specialist and an energy insider.

Web design for tradesmen across the UK: a website that looks as good as your work and makes it easy for customers to get in touch. We design your homepage free within 24 hours, so you see it before you pay a penny.

Get My Free Homepage Design

No catch. We're that sure you'll love it, we risk our time, not your money.

  1. 24 hoursYour homepage, designed free
  2. You decideLove it, or walk away owing nothing
  3. 7 working daysLive, every word written for you

£600 one-off, or £50 a month for 12 months. No VAT, no interest.

SolarSave's old website Before
SolarSave's new renewable energy website, built by Tandy & Co After

Homepage designed in 24 hours

1341,977Times a day Google showed SolarSave's site: before launch, then two days after. It settled at about 1,500.

Google reviews

Five stars from the owners we've built for.

Google

5.0Rated 5.0 out of 5 on Google

Real reviews, in their own words.

  • SolarSave
  • NuRenewables Heating
  • DW Plumbing and Heating
Be our next review

Rated 5 out of 5 on Google3 enquiries within two days of going live

“What can I say!? Absolutely outstanding service, James has totally transformed my company website to a level I never expected!

From going live on Saturday the 17th of October I have already had 3 enquiries!!!! We are now on the 19th of October writing this review.”

James LoftusOwner, SolarSave · Google review

Rated 5 out of 5 on Google

“Excellent service and very meticulous service! Can’t recommend highly enough and the expertise and knowledge in building my website how I wanted it and even better than expected and the details and constant communication well done and many thanks your a star . Much appreciated, many thanks again 100%”

Kirk FergusonNu Renewables Heating Limited · Google review

Rated 5 out of 5 on Google

“Amazing service from James can't recommend him enough... Really helped me setting up my business page. Goes above and beyond to make sure you're happy. Lovely guy as well. 10/10 service”

Dean WesternDW Plumbing and Heating · Google review

The problem

What homeowners check before they ring a tradesman

Nobody picks a trade on looks alone. A trade website has to answer these questions in the first few seconds, or the customer goes back to Google.

  • Are you real, and local?

    Your name, your face, your vans and the towns you cover, where nobody has to look for them.

  • Can anyone vouch for you?

    Google reviews that name the job, and the trade bodies and registrations you really hold, with a link to check.

  • Have you done a job like ours?

    Real photos of your own work, sorted by job, so a customer can see their kitchen, roof or bathroom in it.

  • How do we get hold of you?

    One tap to call or WhatsApp for urgent work, and a short quote form for the jobs people plan in the evening.

What's on your site

The pages a trade website needs

Google ranks pages, not businesses. Every job you want more of gets its own page, written in the words people actually type.

  • yoursite.co.uk/a-page-for-each-job

    A page for each job

    The work you want more of, each on its own page, so you can rank for the job and not just the name of your trade.

  • yoursite.co.uk/areas-you-cover

    Areas you cover

    A page for each town you want work from, with real jobs from that town on it.

  • yoursite.co.uk/our-work

    Our work

    Before and after photos of your own jobs, sorted so customers find work like theirs.

  • yoursite.co.uk/reviews

    Reviews

    Your Google reviews, up front and close to the button, not hidden at the bottom.

  • yoursite.co.uk/about-you

    About you

    Who turns up, how long you have been going and the registrations you hold.

  • yoursite.co.uk/get-a-quote

    Get a quote

    A short form that works on a phone, plus your number and WhatsApp.

A general web designer

  • Home
  • About
  • Services
  • Contact

Your site, built by us

  • Home
  • A page for each job
  • Areas you cover
  • Our work
  • Reviews
  • About you
  • Get a quote
  • Our work
  • Reviews
  • Get a quote

Website examples

Real websites, real businesses.

Three recent builds: a heat pump installer, a solar company, and a plumbing and heating firm. Same promise every time: you see it before you pay.

Heat pumps and heating · London, Herts, Beds and Essex

NuRenewables Heating

  • 27 pagesEvery service, four area pages and four advice articles
  • Heat Geek offer up frontZeroDisrupt and an instant estimate, right under the menu
  • Accreditations firstHeat Geek and Gas Safe next to the first button
See the live site
NuRenewables Heating's old heat pump installer website Before
NuRenewables Heating's new heat pump installer website, built by Tandy & Co After
SolarSave's new solar website

Solar and batteries · Retford

SolarSave

1341,977Times a day Google showed the site: before launch, then two days after. It settled at about 1,500.

A 72-page site with SEO on top, so more than the £600 package. Clicks were still about 4 a day in that first week.

Read the case study
DW Plumbing and Heating's website

Plumbing and heating · St Neots

DW Plumbing and Heating

Within a dayof seeing his free design, Dean went ahead

Built around his before-and-after work and reviews.

See the live site

What it costs

Website design at one fixed price, every part listed.

No quote to wait for and no day rates. Here's everything in a website from us.

  • A fully branded 20-page websiteAll the creative design and development, custom coded for speed. No templates or page builders.

  • Every word written for youAll the content, written and checked with you. You never type a thing.

  • Built for Google from day oneEvery page set up for the searches homeowners make, with Search Console connected.

  • A page for every job you want more ofThe jobs you want more of, in the towns you cover. Google sends people to the right page.

  • The code Google reads, on every pageInvisible to users. Gives Google clear information on what you install and where.

  • A trust section that sells for youReviews, photos of your work, and the accreditation badges you hold, up front.

  • Your grants and finance, shown properlyIf you offer them. Finance only where you're allowed to promote it.

  • One-tap enquiriesHomeowners call, WhatsApp or message you with one tap.

  • Tracking you can check yourselfYour visits and enquiries, in your own account.

  • The switch handledOld pages redirected and your email untouched. Your current site stays up until launch.

  • The first year's hostingNothing extra to pay to keep it online.

  • 90 days of tweaks and supportWant something changed after launch? Message us and it's done.

Built for tradesmen

What's different about a trade website.

  • Every word written for you

    We write every page from your answers about your jobs, your customers and the areas you cover. You check it before it goes live.

  • Built for Google from day one

    A page for each job and town, the code Google reads, and Search Console connected at launch.

  • Yours to keep

    Your web address stays in your name, and there is no lock-in once it is paid for.

See it first

See your homepage before you pay a penny.

No deposit, no card details and nothing to sign. If you don't love it, you walk away and owe nothing.

Get My Free Homepage Design SEE IT FIRST · PAY ONLY IF YOU LOVE IT ·
  1. Step 1 · Today

    Answer a few questions

    By email. Your business, what you do and the areas you want work from.

  2. Step 2 · Within 24 hours

    We design your homepage

    Designed and written for you, and sent as a link you can open on your phone.

  3. Step 3 · You decide

    Only pay if you want it

    Love it, and we build the rest. If not, you owe nothing.

How it works

Live in 7 working days. Hardly any work for you.

Here's every step, start to finish. Most of them are ours.

  1. Day 1

    A quick call

    Or a few questions by email.

  2. Within 24 hours

    Your homepage design

    Free, and yours to look over.

  3. When you're ready

    You approve it

    Pay once or set up the monthly plan, then send your photos.

  4. Within 7 working days

    Your site goes live

    Every page built and checked with you, on your own domain.

  5. The next 90 days

    Tweaks and support

    Message us and it's done.

What it takes from you

  • A few answers about your business
  • Photos of your work. Phone photos are fine
  • A look over the pages before launch
Stephanie and James, who design and build every Tandy & Co website
StephanieDesign and branding · 13+ years in energy JamesSEO and strategy · 10+ years in SEO

Who builds it

Two people. No handoffs.

There's no account manager and no junior. The two people you talk to are the two people who build your site.

  • Stephanie designs it, from the layout to your branding. She brings 13+ years in the energy industry, and an eye for what makes a homeowner trust a firm.
  • James builds it for Google. He plans every page around what homeowners search for, and tests on our own sites first.
  • You deal with us directly. Same-day replies, seven days a week, from 6am to midnight.

“We will never lie to a client, even when telling the truth costs us money.”

James and Stephanie

One firm per trade, per area

Your town is yours.

We take one firm per trade in the town where they're based. It doesn't cover everywhere they're willing to travel. Once we build your website, we won't take on another firm in your trade based in your town. Plenty of designers build for the firm down the road. We won't.

When a town's taken, it's taken.

  • Taken

    Solar · RetfordSolarSave

  • Taken

    Heat pumps · RainhamNuRenewables Heating

  • Taken

    Plumbing · St NeotsDW Plumbing and Heating

Map of the UK showing the two towns already taken: solar in Retford, and heat pumps in RainhamRetfordRainham
Taken by a client. Everywhere else is open, for now.

Your options

Your own website, ads or bought leads?

Your own website
£600 once, or £50 a month for 12 months. Enquiries come to you only, and the site is yours to keep.
Google Ads
Quick to start. You pay for every click, and enquiries stop the day you stop paying.
Bought leads
Quick to start. You pay for every lead, it's often shared with other firms, and enquiries stop when you stop.

The guide

Web design for tradesmen, explained.

Web design for tradesmen: what the website is actually for

Good web design for tradesmen has nothing to do with looking clever. A trade website has three jobs: get found by people searching for your work, get chosen over the two or three other trades they're comparing, and get contacted while they're still on the page. Everything on the site should help with one of those three. Anything that doesn't is decoration.

Most tradesman websites fail at the first job before the other two get a chance. A single page that says "all aspects of building work undertaken" gives Google nothing to match against "loft conversion Rotherham" or "emergency plumber Hillsborough". Then the few people who do land on it have to hunt for a phone number, can't see a single photo of finished work, and leave for the next result.

So when we talk about websites for tradesmen, we mean a site built around the jobs you want more of, in the areas you actually cover, with the proof and the buttons in the places people look for them. That's the whole brief.

What a tradesman website needs, page by page

Every trade is a bit different (an electrician's site and a landscaper's site sell very different things), but the bones are the same. This is the page list we start from for nearly every trades website design:

  • A homepage that answers three questions in three seconds: what you do, where you do it, and how to get hold of you. Your trade, your town, a call button and a quote button, above the fold on a phone.
  • One page per main service. Boiler installs and bathroom refits are different searches with different customers. Each job you want more of gets its own page with its own photos, prices or price guidance, and questions.
  • Area pages, done properly. A page for each town or district you genuinely work in, with real local detail. Not fifty copies of the same text with the town name swapped, which Google treats as doorway pages.
  • Your work. A gallery or project pages with real photos from real jobs. Phone photos are fine. Stock photos of a smiling model holding a spanner fool nobody.
  • Reviews and credentials. Your Google reviews, and the schemes you actually belong to.
  • An about page with your face on it. People let you into their house. They want to know who's coming.
  • A contact page and a short quote form. Name, number, postcode, what they need, and an optional photo. Every extra field loses you enquiries.

On top of the pages, a few features pay for themselves on any trade website: a call button that stays on screen as people scroll on a phone, a WhatsApp link, click-to-call numbers, fast loading on a 4G signal, and a form that tells you instantly when someone's filled it in.

The proof that wins the quote

A customer comparing tradesmen online is mostly trying to avoid a cowboy. Your website wins when it removes that worry faster than your competitors' sites do. The proof that does the most work:

  • Registrations people can check. Gas Safe for anyone working on gas, NICEIC or NAPIT for electricians doing notifiable work, NFRC or CompetentRoofer for roofers, TrustMark, the FMB for builders. Show the logo, your number, and a link to where people can verify it. Never show a badge you don't hold.
  • Reviews in your customers' own words, pulled from Google, with the job and the area visible where the customer mentioned them.
  • Photos that prove the standard of work. Before and after, close-ups of the finish, and you or your team on site.
  • The boring stuff stated plainly: insured, guarantee on workmanship, how quickly you reply, roughly what things cost or how you price.

Notice that none of this is about fancy design. A clean, simple site with this proof beats a beautiful one without it, every time.

Trades website design that Google can understand

A website for a trade business only earns its keep if people find it. That's why we build every site to be set up for Google from day one, even if you never pay anyone for SEO:

  • Each page has one clear job and a title that says it, like "Emergency Plumber in Hillsborough" rather than "Services".
  • Your name, area and phone number match your Google Business Profile exactly.
  • The site is fast and works perfectly on a phone, because that's where most of your customers are.
  • Behind the scenes, the things Google checks are set up properly, so it knows what you do and which towns you cover.
  • Tracking shows how many people tap to call you or send your form, so you can see the site doing its job.

Getting into the map results takes more than a website: it needs your Google Business Profile and reviews working too. If you want that handled every month, that's our Local SEO for tradesmen service.

How much does a website for a tradesman cost?

In the UK you'll see anything from a few pounds a month for a DIY builder to several thousand pounds from a big agency. Roughly:

OptionWhat you payWhat to watch
DIY website builderA monthly subscription, plus your own timeEvenings and weekends you'd rather spend elsewhere, and the site is only as good as you make it
Freelancer or small studioUsually hundreds to low thousandsWho writes the words, who owns the site, and what happens when you want a change
Big agencyOften several thousand, sometimes plus a monthly retainerLong contracts, and paying for meetings you don't need
Monthly "website rental"A monthly fee for as long as you stayYou often don't own the site, so leaving means starting again

Ours is The website: £600 in one payment, or 12 monthly payments, with no VAT, no interest and no deposit. You see your homepage design before you pay anything, it's live within 7 days of you approving it, and it's yours outright once paid. The first year's hosting is included, then it's £20 a month if you want us to keep hosting it. If you want to see how the options compare over three years for your own situation, try our website cost calculator.

Choosing who builds your trade website

Whoever you go with, ask these before you pay a penny:

  1. Will we own the website and the web address? If the answer is vague, walk away.
  2. Who writes the words? Most trades don't have time to write ten service pages. Make sure it's included.
  3. Can we see it before we commit? A designer who's confident in their work will show you.
  4. What will it cost every month after launch? Hosting, the domain, updates. Get the number in writing.
  5. Is there a contract, and how do we leave?
  6. Do you understand how our customers choose? A good designer asks about your jobs, your areas and your best customers before they talk about colours.

Related

Websites for your trade.

Questions

Web design for tradesmen: straight answers.

Something else on your mind? Ask us. You'll get a straight answer from one of us, usually the same day.

Ask us on WhatsApp
What's the catch?

There isn't one. We design your homepage for free and send you a link to it within 24 hours. Love it, and we build the rest. Don't, and you owe nothing. No card details and nothing to sign.

Why is it only £600?

Because Tandy & Co is a new business and we're building up our reviews, so we're keeping the price low for now. You still get the full website, written for you, not a cut-down version.

How does payment work?

Nothing until you've seen and approved your homepage design. Then it's £600 in one payment, or £50 a month for 12 months by Direct Debit. No VAT, no interest and no deposit.

Is there a contract?

No. On the monthly plan, if you want to stop early, you pay off the rest and the website's yours.

How long does it take?

Your homepage design comes within 24 hours of your answers. Once you've approved it and sent your photos and details, your website is live within 7 days.

Do we need to write anything?

No. We write every page from your answers about your jobs, your customers and the areas you cover. You check it all before it goes live.

What photos do you need?

Real photos of your work. Phone photos are fine, or we can use the ones on your Google or Facebook page, with your say-so. No stock photos of someone else's work.

What happens to our email and our current website?

Your email is left alone, because it runs separately from your website. Your current site stays up until the new one is ready, and the pages that bring you visitors now are pointed to their new addresses.

Will our website rank on Google?

No honest person can promise you a position, and we won't. Google decides where your pages show up. What we can promise is that your site launches built for Google, with your services and the towns you cover. If you want more from Google after that, Local SEO is there month to month.

Can we make changes later?

Yes. While we host it, small changes are free: send us new photos, wording or jobs on WhatsApp and we'll add them. We build the site and make the changes for you, so there's nothing to learn and nothing to break.

All our work comes from word of mouth. Why would we need a website?

Keep the word of mouth: it's the best work going. But when someone passes on your name, most people still look you up before they ring. Your website is what they find, so it backs up the recommendation instead of putting them off.

Do I own the website?

Yes. Pay upfront and it's yours from day one. On the monthly plan, it's yours after the 12th payment. Your domain stays in your name throughout.

What does hosting cost after the first year?

The first year is included. After that, keep it with us for £20 a month, with small changes free while we host it. Or take your website files and host it anywhere. No lock-in.

What if I don't like the design?

Then you owe nothing. If you like the style, we fine-tune the details as we build. If it's not for you at all, we can try a completely different design, or you can walk away.

Free homepage design

See your new homepage first.

Tell us about your business and we'll design your homepage free, within 24 hours. No card details, nothing to sign.

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