SEO for joiners that brings the work to you
SEO for joiners is about being on that shortlist for the work you actually want: staircases, timber windows, doors and pieces made in your own workshop. It's your Google Business Profile set up properly, pages that show your joinery off, and reviews that talk about the job.
Free, no obligation. We only take one firm per trade in each area.
- 13+ years in energy
- 10+ years in SEO
The 6 + 6 Guarantee
Hit your enquiry target in 6 months, or we work free until we do.
Months 1 to 6£495 a month
Months 7 to 12£0 if we miss
Up to 6 free months. No contract. Your target is agreed in writing before we start. How it works
joiner near meSearch
- AdFind a trusted local joiner. Compare free quotesLead site. The joiner pays for every enquiry.
- MapBramblefold JoineryA local joiner
- MapHawkridge JoineryA local joiner
- MapYour businessThe third map spot, for the jobs you wantRoom for you
Spots on the map
3
Google's map shows a few local firms above the normal results.
Working with
Google reviews
Our customers, our friends.
Google reviews of our website and Google profile work. Our SEO results are below.
Rated 5 out of 5 on Google
“What can I say!? Absolutely outstanding service, James has totally transformed my company website to a level I never expected! From going live on Saturday the 17th of October I have already had 3 enquiries!!!! We are now on the 19th of October writing this review.
He has been absolutely none stop back and forth with questions and suggestions throughout the whole process. Just absolutely Brilliant! I would not hesitate to recommend this guy.
There are a lot of people out there that promise the world and then take your money and completely under deliver, trust me I know this as I have been burnt quite a few times. This is definitely not the case with James. Give him a try you will not be disappointed! Thanks James I absolutely love the new site. 👍🏻👍🏻👍🏻👍🏻👍🏻”
Rated 5 out of 5 on Google
“Excellent service and very meticulous service! Can’t recommend highly enough and the expertise and knowledge in building my website how I wanted it and even better than expected and the details and constant communication well done and many thanks your a star . Much appreciated, many thanks again 100%”
Rated 5 out of 5 on Google
“Amazing service from James can't recommend him enough... Really helped me setting up my business page. Goes above and beyond to make sure you're happy. Lovely guy as well. 10/10 service”
Start here
How people search for a joiner
Most joinery work starts with a search. Someone with rotten sash windows or a staircase they've never liked types "joiner near me", looks at the map and a few websites, and asks two or three workshops to quote. If yours isn't one of them, the job goes elsewhere.
Joinery searches are planned, not panicked. People compare photos and quotes before they ring. Good SEO for joiners puts your best work in front of them at that stage.
| Search | What it means |
|---|---|
| joiner [your town] | The core search, and across the North of England and Scotland it's the word people use for most timber work. Your profile, your reviews and an area page for each town decide who appears. |
| sash window repair [your town] | Owners of older houses weighing up repair against replacement. A page showing your sash work, draught proofing and before and after photos can rank for this on its own. |
| bespoke staircase [your town] | High value and planned months ahead. People want to see stairs you've made, so a gallery page with clear photos and a short write-up of each job matters. |
| timber windows / hardwood front doors [your town] | Buyers comparing makers. A page for each product, with the timbers, glazing and finishes you offer, helps you show up and look like the specialist you are. |
| joinery workshop near me | Often builders, architects or homeowners who want something made, not just fitted. Making it plain that you manufacture in your own workshop wins this search. |
| joiner for listed building [your town] | Conservation work where the customer needs someone who knows traditional methods. A page on heritage and listed building work, with real examples, speaks straight to them. |
What's included
What SEO for joiners actually involves
Every month, we work on the things that decide which joiners Google shows. Here's what that looks like for a joinery business. It's all in the £495, every month.
Your Google Business Profile, set up for joinery
The primary category that matches how your customers search, usually Joiner or Carpenter, extra categories that fit what you make, your real service areas, and photos of finished stairs, windows and doors added regularly.
A page for each thing you make
Staircases, sash windows, timber casements, front doors and bespoke pieces each get their own page, with your photos, the timbers you use and the areas you deliver and fit in.
Workshop photos that do the selling
Joinery sells on what people can see. We help you name, describe and place photos of your work so they can show in Google Images and make every page more convincing.
Reviews and listings that back you up
A simple routine for asking for reviews that mention the job and the town, plus the same details everywhere, including directories such as Checkatrade or MyBuilder if you use them, and the BWF or Guild of Master Craftsmen if you're a member.
Proof, written as it happens
What happened when SolarSave's new site went live.
SolarSave is a solar and battery installer in Retford. They're having a new website, then six months of SEO. The site went live on 17 October 2026, so this is the start of the story. The numbers come from Google Search Console, a map rank tool and SolarSave's own records.
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1341,977Google views a day: the average the week before launch, then two days after. It settled at about 1,500.
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6enquiries
In the first 11 days, 2 of them booked a call. Worth about £500 to £540 at SolarSave's own lead prices.
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14.47.1Average map rank for “solar panels” round Retford, 10 to 19 October 2026. Lower is better.
The honest bit: SolarSave is a solar installer, not a joiner. We have no SEO results from joiners to show you yet, and we won't pretend otherwise. clicks stayed at about 4 a day, because most of the new searches sat on page four to six. Climbing those is the job for the months ahead. It's too early to say how many of the 6 enquiries found SolarSave through Google rather than already knowing the name. Most of the map move happened before the new site went live, and we don't know what caused it. See the full SolarSave results
What it costs
One monthly price. No contract.
No per-lead fees and no tie-in. You stay because it's working.
- What changes the price
- Nothing. It's £495 a month. What changes is where the hours go: a city needs more pages and links than a market town.
- When it pays for itself
- Divide £495 by what a typical job leaves you after costs. That's how many extra jobs a month it takes. Use your own figures, not ours.
- How fast it works
- A neglected Google profile can move within weeks. New pages usually take a few months to settle.
- Only need one part?
- A Google Business Profile is £297 to set up or £247 to overhaul, then £147 a month if you want it kept fresh. A website is £600, or £50 a month.
How it works
How we get you into the search results, month by month.
Our comprehensive SEO strategy is a clear order of work: the jobs that bring in installs soonest get done first.
Today
Ask for your free review
Two minutes. Tell us what you do, and where.
Usually the same day
See where you stand
Where you rank, who beats you, what we'd fix first, and your enquiry target.
Month one
Fix the foundations
Your Google profile, listings, and tracking for calls and enquiries.
Months two to six
Build, month by month
New pages, more reviews, and links from real local websites.
Every month
A plain-English report
What we did, the enquiries it brought, and what's next.
Who does the work
Two specialists. No account managers.
There are two of us, and no juniors. The people you talk to are the people doing your SEO.
James has done SEO for over ten years, starting at 18 on his own websites. He took one from 10 to 1,000 clicks a day from Google, has read Google's patents, and has never worked for an agency.
Stephanie has 13+ years in the energy industry and leads our design and branding, so your pages speak your customers' language.
“We will never lie to a client, even when telling the truth costs us money.”
James and Stephanie
One firm per trade, per area
We take one firm per trade in the town where they're based. It doesn't cover everywhere they're willing to travel. Your free review covers whether your town is free.
Is it right for you?
It works best for joiners with room for more work.
SEO takes months rather than days, so it isn't right for everyone. If it's not right for you, we'd rather say so now.
A good fit
It's right for you if
- You can take on more joiner work, in the towns you want
- Your customers search Google for what you do, and their town
- You can give it a few months. SEO builds month on month
- You're happy to ask customers for a Google review after a job
Not the right time
It's not right for you if
- You need work in the diary this week. Ads are quicker, and we'll say so
- You're booked solid and can't take on more
- You want a guaranteed number one spot. Nobody controls Google, so our guarantee is on enquiries
- Your website is holding you back. Then a new website comes first
Your marketing options
Organic search, Google Ads or buying leads?
Ads and bought leads are quicker to start. SEO is slower, but the enquiries are yours alone, and the work doesn't vanish when you stop.
| Question | SEO with us | Google Ads | Bought leads |
|---|---|---|---|
| How fast it starts | Weeks for your profile, a few months for new pages | Days | Days |
| Who gets the enquiry | Just you | Just you | Often shared with other firms |
| How you pay | £495 a month, flat, no contract | Every click | Every lead. SolarSave pays £25 to £35 for an exclusive lead, £200 for a booked appointment |
| When you stop paying | Your pages and reviews stay, and rankings don't vanish that day | Enquiries stop that day | Enquiries stop that day |
| Best for | Steady work over the long term | Filling the diary this month | Covering short gaps |
Plenty of firms use both: ads for now, search for next year. Weighing up leads? Read solar leads: buy or build?
Related services
What else we can do for you.
Questions
Questions joiners ask before they start.
Something else on your mind? Ask us. You'll get a straight answer, usually the same day.
Ask us on WhatsAppHow is SEO for joiners different from SEO for builders?
Joinery is visual and made to order, so your photos and product pages do more of the work than they would for a builder. The focus is on what you make, the timbers and finishes you offer, and the towns you fit in, so you're found by people who want proper joinery, not a quick fix.
We're booked up for months. Is SEO still worth it?
It can be, if you use it to choose your work. Being found for staircases and windows rather than small repairs lets you fill the diary with better jobs and price them properly. If you're happy with the work coming in as it is, we'll tell you honestly that you don't need us yet.
Can you help us get more staircase and window work rather than odd jobs?
Yes. We build the pages, profile and reviews around the work you want. That makes you more likely to be found for staircases, sash windows and doors, and less likely to be found for small jobs you'd rather pass on. Google decides the positions, so we report honestly each month on what's moving.
Do we need a new website for SEO to work?
Not always. If your current site is fast, works well on a phone and lets you add pages and photos, we'll work with it. If it can't do those things, we'll tell you plainly, because good joinery deserves a site that shows it off, and SEO on a weak site is money poorly spent.
How long before we see more joinery enquiries?
Profile and review work can move your map visibility within the first couple of months. New product and area pages usually take a few months to settle. Joinery customers often plan well ahead, so some enquiries take time to arrive. We report what's moving every month in plain English.
What if SEO doesn't bring me enquiries?
We agree an enquiry total for your first 6 months in writing before we start. If we haven't hit it after 6 paid months in a row (£2,970), we work free until we do, for up to 6 more months. Then the free work ends, with no refund. See the 6 + 6 Guarantee.
Can you guarantee number one?
No, and be wary of anyone who does. Nobody controls Google. We promise proper work on the searches that bring work, and honest reporting. Our guarantee is on enquiries instead: see the 6 + 6 Guarantee.
Do I need a new website first?
Not usually. New pages and fixes can normally go on the site you have. If your site is holding you back, we'll tell you in your free review, and our websites start with a free homepage design.
Free SEO review
See how much work you're missing.
Tell us what you do and where. We reply personally, usually the same day. No obligation, no sales calls. Your free review shows you:
- Where you rank for your main searches
- Who's beating you on Google
- What we'd fix first
- The enquiry target we'd commit to
- Phone07446 708528
- Stephaniestephanie@tandyandco.co.uk